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The Health Department today launched a new hard-hitting ad campaign urging New Yorkers to be more aware of portion sizes – and how they have increased – when choosing what to eat or drink. The quantity of food served in a “medium” or “large” order is significantly greater today than in previous years. In the last 50 years, for example, the serving sizes of sugary drinks quadrupled and french fries nearly tripled. With a few casual selections, a single meal could balloon to contain many more calories than the amount an adult needs for an entire day.